Everybody wants it... but no one’s willing to give it up. In celebration of April Fools Day, one of the travel industry’s greatest search engine’s, KAYAK, had a few ideas in mind. Working closely with KAYAK’s in-house creative team, everyone’s favorite seat on a stick, the Instant Window Seat, came to life. Derived by the well referenced visuals and tone of 90’s infomercials, I researched, designed and developed the art direction and branding the Instant Window Seat world would unfold in across digital assets; web-landing page, motion graphic informercial and static Instagram posts. Call 1-800-INSTAWINDOW